Transformation is complex, but it doesn’t have to be so hard
If your success - on a project or as a changing organization - hinges on people thinking, acting and collaborating differently, your strategies need to focus on your people.
Connecting them - to changes in how they work, to their customers, to each other - makes change adoption possible.
Using techniques found in behavioral science, marketing, corporate strategy, community organizing, advocacy, UX, innovation and the arts, I help teams craft an approach to change that is rigorous, nuanced, and suits the needs of the project and organization.
Connection is Key
We can no longer act like we move from current state through to a FINAL future state anymore – the world is more complex than that.
Businesses must be nimble. And, more than ever, connection is everything. Our change strategies should reflect that.
They should be designed with a focus on connection – to the mission, the why, the next stage – and should prepare individuals to evolve with the organization.
Let’s work together, with people from across your organization, to create custom strategies to make your organization change-ready.
These strategies, and the way they’re developed, enable team members to understand the big picture and how they shape and are shaped by it. This offers a level of control, which can make all the difference in managing through and adopting a new way of working.
Food for Thought
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Happy Clients + Collaborators
“Kasey is a phenomenal person to work with. She is creative yet focused, collaborative, motivational, and one of the brightest people I’ve ever met. I’ve had the pleasure of working with her on a customer-focused innovation project and she brought incredible insights and energy to the team.”
“Kasey is effective in understanding culture in order to shift it, working with top level stakeholders, and translating change vision and strategy to all levels of the organization. The results of her work have been important to the strategic direction and success of our department and of the entire company.”
“Proactive, detail oriented, thoughtful, energetic, and professional. If you want a job done — or don’t yet know what the job is that needs to be done — have Kasey on your team. She will make it happen.”
“Kasey changed my perception of the art and science of true Change Management.
As Kasey and I worked together on a large custom software development project she took the time to explain how to factor in the various human behaviors involved and tools to support true organization adoption and integration rather than just compliance.
I am now a true believer and vocal advocate. Kasey is a true master of her craft and she has the unique ability to educate and support those that may not be as familiar with the full scope and benefits.”
“Kasey is one of the most creatively efficient people I have ever worked with. She has a clear vision and great ideas and then is excellent with the follow-through. She is simultaneously the visionary who proposes a project and the person in the trenches who makes it happen.”
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“Everybody wants things to be better but nobody wants things to change.”
— Mayor Melvin Carter
Good stuff
Here are some things resonating with me and how I approach my work and career. Maybe they mean something to you, too.
Best Practices Aren’t, Really
Life is too complex and intersectional - and there's too much to learn from fields far from our own - to think there are any real universalities.
The Edge Effect
This episode of the Hidden Brain podcast looks at the connection between the ideas we dream up and the people who surround us. And what it really takes to think outside the box.
The Designer’s Toolkit for Tackling Tough Problems
Tools to unlock your creative genius
“Try not to watch the ticking clock, like, ‘always a bridesmaid; never an astronaut!’”
Cialdini's Principles of Influence
Bringing expectations out into the open is the first step to building common ground and the best way to successfully lead change. Want to get good at it? Act like a reporter.